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KIM BATEMAN

Sophos Survival – Multi-Channel Product Marketing

Sophos Survival – Multi-Channel Product Marketing

sophossurvival.com

As Sophos Survival expanded its product line, each product needed more than packaging—it needed a clear way to communicate features, benefits, and use across multiple sales channels.

I designed the product packaging, Amazon listing graphics, A+ content, and customer instructions for Tray Grids, Mylar Bags, and Tray Stackers, creating a repeatable product marketing system across the growing product line.

The result is a flexible system that keeps product marketing consistent while giving each product the information it needs to sell.

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